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Sunday, May 30, 2010

Dr. Jart Blemish Base is now in the Philippines!

The ‘doctor’ is in

Best-selling Dr. Jart Blemish Base debuts in the Philippines

A new era in skincare has begun as Dr. Jart Blemish Base, Korea’s leading skincare brand, marked its official Philippine launch via a colorful festivity that highlighted the product’s essence of combining science and art in understanding the needs of Asian skin.

Held at The Plaza of the Ayala Museum in Makati, Dr. Jart’s debut was warmly received by some of the country’s sought-after celebrities, top models, as well as members of the media and the blog community alike.

On hand to welcome the guests were Dr. Jart CEO Leo Lee and Bellemaru Corporation chairman Julius Eom, who both flew in from Korea to witness the grand event. Also present were Bellemaru Corporation president Joel Lozada and Dr. Jart brand manager Marah Benin.

“We are very proud to introduce Dr. Jart to the Philippines,” said Joel Lozada. “It’s currently one of the leading brands in Korea mainly due to its credibility and proven product efficacy. We are confident that Filipinos will make this a part of their beauty regimen.”

A mini fashion show featuring the original creations of fashion designer Jun Escario highlighted the evening. The celebrated couturier showcased an exclusive collection inspired by the Dr. Jart brand philosophy –the idea of fusing medical expertise and the art of skincare which has earned the trust of millions of users.

Putting art in the science of skincare

Dr. Jart has been making waves not just in its native Korea but also in Japan, Hong Kong, Thailand, Singapore, Malaysia and even in New York. Established in 2004, Dr. Jart immediately earned the trust of millions due to its commitment in developing products based on scientific study and consultations from medical experts.

The name “Dr. Jart” came from the initial “J” from medical specialist Dr. Sung-jae Jung and “art” which connotes the brand’s core value of healing and nourishing the skin. Extensive collaboration among reputable research laboratories, dermatologists and other medical specialists created product lines known for their efficacy and safety, even for the most sensitive of skin.

Dr. Jart products are widely recognized for their six core functions: prevents skin discoloration through its anti-oxidant ingredients; provides intensive moisture for supple skin; protects against harmful UV rays; soothes allergies; maintains skin’s PH balance; and promotes cell activation to rejuvenate the skin.

Korea’s wonder cream

Dr. Jart’s well-known flagship product is the Blemish Base more popularly known as BB Cream. Considered as the latest craze in skincare, Dr. Jart Blemish Base has dramatically transformed the skin of millions of users.

BB cream was first used by surgeons as a healing solution for scars. Through the wonders of science and technology, BB cream has evolved to a nourishing dermatological cosmetic cream that one, evens out skin imperfections; two, provides that much-needed moisture and sun protection; and three, acts as a make-up base.

Developed under medical specialists’ knowledge, Dr. Jart Blemish Base improves the condition and maintains the health of skin over time. It comes in different variants to suit every need.

Dr. Jart Detox Healing Blemish Base Black Label is currently the best-selling Korean BB cream. It naturally evens out skin tone and covers blemishes, reduces wrinkles and fine lines, and has SPF25 to protect the skin from harmful UV rays. It has chamomile extracts that naturally soothes blemished skin; and allantoin that adds life to skin by providing excellent moisture. It is specially made for dry and combination to keep it nourished for a long period of time.

Other BB creams under the Dr. Jart line include the Water Fuse Blemish Base Green Label that provides rich moisture to keep the skin supple; the Rejuvenating Blemish Base Silver Label that perfectly conceals blemishes with a matte finish; and the Premium Blemish Base Gold Label which contains antioxidants to enhance skin elasticity and improve skin texture.

Dr. Jart Blemish Base creams are initially available at selected Mercury Drug outlets in Metro Manila.

Here are a couple of pictures from the event :)

Isabel Roces

Bellemaru Corporation President Joel Lozada

Jun Escario designs

Clothes by Jun Escario

I cannot wait to share with everyone the variants Dr. Jart offers! This is really exciting news for all the people in the Philippines! Time to get one for you now so we all can be a blemish free nation! Hehe :)

Toodles! :)


  1. yay! thanks for sharing.but don't know where to find drugstores that sell dr. jart =(

  2. @locke these will be available in selected Mercury Drug stores, will be making a separate post about the different variants Dr. Jart is offering and where these can be bought. :)

  3. too bad I wasn't able to attend this event as I just came back from road Trip and had to attend a wedding reception for a friend! I would love to meet you in person :D

  4. @Nikki shucks sayang nga. Sana we meet na sa next event :)

  5. Dr Jart silver label is especially good for asian women with fairer skin :) i like!

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